DocsMeasure
Automatic events
Outbound link clicks, file downloads, 404 pages, scroll depth and form submits, counted with no code and free of your monthly allowance.
On this page
Some things are worth counting on every site. Datacenter counts these five for you, with no code:
| Event | Counts | Shows |
|---|---|---|
Outbound link | Clicks on links to other sites, like your booking page or a map | Each link, by host and path |
File download | Clicks on PDFs, menus, price lists, zips, documents, audio and video files, and any link with a download attribute | Each file |
Page not found | Visits to your 404 page | Each missing page, and where people came from |
Scroll depth | How far down each page people read: 25, 50, 75 and 100% | The share of views of each page that reached each mark |
Form submit | Every form sent on your site, except search boxes | Each form, by its name or id |
A click to a booking page, such as Booksy, Fresha or Square Appointments (Booksy's Book now button too), also counts as Booking started, with the platform's name. See Track Booksy bookings.
All five are on for every site. Turn any of them off in the site's Settings, under Automatic events. The reports are in the site's Goals, under Events.
The same card has a sixth switch, Conversions your tags report: the signups, purchases and leads your site already sends to Meta, Google, TikTok or Pinterest. See Signups and sales with no setup.
What they never read
- No form field. A form submit names the form, never what was typed.
- No query string or
#part of an address. A link tocalendly.com/acme?email=ann@example.comcounts ascalendly.com/acme. - No cookie and no storage. Automatic events work the same in Private mode and 90-day tracking.
Free of your allowance
Automatic events never count toward your plan's monthly events. Turning them on costs nothing.
Make one a goal
Under Events, Make it a goal turns outbound link clicks, file downloads or form submits into a goal in one tap. It counts past events too. Scroll depth and 404 pages are reports, not goals.
404 pages
Datacenter looks for "404" or "not found" in the page title. If your 404 page says something else, type its words under More options in the Automatic events card. Or add data-datacenter-404 to any tag on that page:
<main data-datacenter-404>Scroll depth, exactly
Each page view reaches a mark once. A visitor who reads half a page, switches tabs, then comes back and reads to the end counts once at 50% and once at 100%, never twice at 50%. A page shorter than the screen counts as read to the end.
How it loads
The tracking script loads a small add-on, x.js, with your site's switches already set. The automatic events part is under 1.5 KB, listening to your tags adds under 1.8 KB, and heatmaps add about 1 KB on sites that use them. With every switch off and no heatmaps, the file is empty. Behind a script proxy, pass /st/x.js on like the script itself.
Automatic events are kept out of customer profiles and their timelines when they are not something the person chose to do: scroll depth and 404 pages.
Something missing or wrong? Email hello@datacenter.so.