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Platforms · TikTok

TikTok sees a view. You see the sale.

Tag your TikTok ads with one template and put a short link in your bio. Then see which one sold.

Start trackingBook a setup call

Click around the live demo

  • Ads and bio, one report
  • ttclid read on landing
  • Short link on your own name
TikTok bio and ads, each order tied back. Demo data for a made-up shop.

What TikTok misses.

TikTok shows views and taps. What happens on your site is out of its sight.

tiktok · last 30 daysdemo data
Bio link taps200What TikTok shows
Orders TikTok showed0The sale is on your site
What that costs youYou cannot tell a viral video from one that sells.

  • Missed

    Bio link sales

    Your profile counts taps on the link. Not the sale after it.

  • Missed

    Late sales

    People watch now and buy later. That can lose its source.

  • Missed

    Side by side

    Ads and bio sit in different places, with no shared view.

TikTok · bio and adsdemo data
WhereTikTok showedDatacenter saw
Bio linktaps only14
Spark ad, repot videotaps only7
In-feed ad, care tipstaps only3
Sales, 3 places024
Datacenter saw 24 sales tied to places that only showed taps.Demo data. Yours will differ.

Better data

Same videos. Now you see every sale.

  • Your bio link and your ads in one report
  • Sales, not just views and taps
  • ttclid read on landing

Watch now, buy later

Views are nice. Sales pay the bills.

A video gets views, the bio link gets a tap, and the sale comes two days later. Datacenter ties it back to TikTok.

Journeys across days need 90-day tracking, on paid plans.

customer journey · tracked by Datacenterdemo data
  1. Day 0Watched your repot video
  2. Day 0Tapped your bio link
  3. Day 2Came back from a Google search
  4. Day 2Bought a monstera, $48
TikTok showed 1 tap Not the sale
Datacenter, first touch $48 To the TikTok bio link

Example journey. Demo data.

How Datacenter fills it.

Same ads, same posts. Now each one shows what it sold.

  • Datacenter

    Ads tagged

    The template names the campaign, ad group and ad on each click.

  • Datacenter

    Bio link tracked

    A short link with the TikTok bio chip sees the click, visit and sale.

  • Datacenter

    One report

    Ads and bio show up together, with the sales next to each.

Set it up

Done in minutes.

These are the real screens in the app. No developer needed.

  1. Step 01Add one line

    Put Datacenter on your site.

    • Add your website address in the app.
    • Pick where your site is built. Copy one line.
    • Paste it where the guide says. The check turns green.
    app.datacenter.so/startstep 2

    Where is your site built?

    • Shopify
    • WordPress
    • Squarespace
    • Wix
    • Webflow
    • Framer
    • Google Tag Manager
    • Plain HTML
    <script defer data-site="fernandmoss.example" src="https://datacenter.so/s.js"></script>Copy

    First visit arrived. You are set up.

  2. Step 02Your bio link

    Make a link for your bio.

    • Open Links, then New link. Paste your shop page.
    • Pick the TikTok bio chip. The tags fill in.
    • Put the short link in your TikTok bio.
    app.datacenter.so/links/newthe app
    Paste your linkhttps://fernandmoss.example/shopThe page people should land on.

    Where will you share this?

    Social
    • Instagram bio
    • Instagram story
    • TikTok bio
    • Facebook post
    Ads
    • Meta ads
    • Google Ads
    • TikTok Ads
    • Microsoft Ads
    • LinkedIn Ads
    • Pinterest Ads
    • Snapchat Ads
    • X Ads
    • Reddit Ads
    go.fernandmoss.example/tiktokCreate link

  3. Step 03Tag your ads

    Copy the TikTok template.

    • On a new link, pick the TikTok Ads chip.
    • Copy the template. Keep the capital letters.
    • Paste it in URL parameters under Destination.
    app.datacenter.so/links/newthe app
    Track each ad in TikTok Ads ManagerCopy
    utm_source=tiktok&utm_medium=paid-social&utm_campaign=__CAMPAIGN_NAME__&utm_content=__CID_NAME__&utm_term=__AID_NAME__&utm_id=__CAMPAIGN_ID__
    1. In TikTok Ads Manager, open your ad and find Destination.
    2. Under URL parameters, paste this. Keep the capital letters.
    3. Submit. TikTok fills in the campaign, ad group and ad names.

  4. Step 04Count what matters

    Add a goal for the sale.

    • Open Goals and pick Page visit.
    • Use the thank-you page, like /checkout/thanks.
    • Or send an event from your site, like a signup.
    app.datacenter.so/s/fernandmoss/goalsthe app

    Add a goal

    EventSent from your site with JavaScript.Page visitA path like /thanks. Use * for any part.
    NamePurchase
    Event name or path/checkout/thanks
    Add goal
  • No developer needed
  • No changes to your ads
  • No cookie banner in Private mode

Your videos stay the same. Your numbers get real.
You make more of what sells.

One dashboard

Everything in one dashboard.

TikTok beside every other source, with the goals they bring. Try it on the demo shop.

app.datacenter.so · fernandmoss.exampledemo data
Unique visitors6,402+23%
Pageviews18.8k+23%
Conversions3,319+22%
Purchases242+8%
  • Facebook1,998
  • Google1,903
  • Instagram916
  • Newsletter542

Open the live demoRead a walkthrough

The template

Copy it once. Paste it in TikTok Ads Manager.

TikTok Ads Manager fills in the names on each click. The same text is on the new link form in the app.

URL parameters
utm_source=tiktok&utm_medium=paid-social&utm_campaign=__CAMPAIGN_NAME__&utm_content=__CID_NAME__&utm_term=__AID_NAME__&utm_id=__CAMPAIGN_ID__
  1. In TikTok Ads Manager, open your ad and find Destination.
  2. Under URL parameters, paste this. Keep the capital letters.
  3. Submit. TikTok fills in the campaign, ad group and ad names.

What works today.

Checked against the app. Anything not live says so.

Live now

  • The TikTok bio and TikTok Ads chips
  • A template with campaign, ad group and ad names
  • ttclid read on landing
  • Sales by ad platform, campaign and short link
  • Leads and sales sent to the TikTok Events API, on Solo, Studio, Agency and Custom

Not yet

  • Connect TikTok Ads for spend in one click (when shipped)

Short linksTracking ads with UTMsUTM presets

Our promise

30 days to decide. Or your money back.

If Datacenter is not right for you, ask within 30 days of your first payment. We refund it in full. No questions asked.

Start trackingBook a setup call
  • Cancel any time in Billing
  • Export your data as CSV
  • Free plan with no card

Questions, answered.

Does Datacenter send sales to TikTok?

Yes, on Solo, Studio, Agency and Custom. Paste your pixel code and an Events API token from TikTok Events Manager, then tick the goals to send. Each goes with the ttclid and, from your server or store, a hashed email and phone.

Why a short link in my bio?

A short link counts the tap, then follows the visit on your site. You see what the bio link sold, not only how many people tapped it.

Why keep the capital letters in the template?

TikTok fills in values written like __CAMPAIGN_NAME__ exactly. If the case changes, TikTok leaves them as text.

I already use Google Analytics. Why add this?

Keep it if you like. Datacenter adds what it does not: short links that see the sale, credit by ad set and link, sales sent to Meta, and dashboards and reports a client can read.

Will it slow my site down?

No. The script is small, loads after the page and sends one short message per page view.

What does it cost?

Paid plans start at $49 a month, with prices on the pricing page. No sales call needed. Free is a small way to try basic stats.

What if it is not right for me?

Your first paid plan is free for 14 days, so cancel in Billing before then and you pay nothing. After that, ask within 30 days of your first payment and we refund it in full. No questions asked.

Know which platforms drive revenue.

Set up in minutes. Then watch the first sale come in.

Start trackingBook a setup call