# Datacenter for AI assistants and agents

> Ask Claude, ChatGPT or any MCP client about your own numbers, read them from code, and find the facts about Datacenter in one place.

Source: https://datacenter.so/ai

## What is Datacenter

Datacenter is the analytics and attribution tool for marketing agencies, freelancers and businesses that spend on ads. It shows which ads make money: it ties ads and branded short links to the sales they bring, sends conversions to the Meta Conversions API, and sends each client a scheduled report they understand. Dashboards, email automations, visitor and customer profiles and privacy-friendly website analytics are built in. A basic Free plan exists to try the stats.

- **What it does:** website analytics, branded short links on go.datacenter.so or the customer's own domain, QR codes, UTM presets, attribution by source, campaign, ad, ad set, keyword and short link, the Meta Conversions API, ad spend and return on ad spend, Stripe and Shopify revenue, dashboards, scheduled client reports with a live link and a PDF, email automations, visitor and customer profiles, and Datacenter Assistant, which proposes changes that wait for Apply.
- **Who it is for:** marketing agencies and freelancers who report results to clients, and businesses that spend on ads, such as online stores and service businesses.
- **Privacy:** Private mode, the default, sets no cookies and stores nothing in the browser. Visitor IP addresses are never stored. 90-day tracking is opt in per site.
- **Live demo:** [a made-up shop with demo data](https://datacenter.so/demo), no sign-in.
- **Contact:** hello@datacenter.so

### Plans and prices

[Pricing](https://datacenter.so/pricing) has the full comparison.

- **Free:** $0. 1 site, 5,000 pageviews and clicks a month, 5 active short links, 30 days of history, 10 AI actions a month.
- **Solo:** $49 a month or $490 a year. 3 sites, 100,000 pageviews and clicks a month, 250 active short links, 2 years of history, 40 AI actions a month, 750 emails a month, 20k visitor profiles across all sites.
- **Studio:** $149 a month or $1,490 a year. 15 sites, 1,000,000 pageviews and clicks a month, unlimited active short links, 2 years of history, 70 AI actions a month, 1,500 emails a month, 75k visitor profiles across all sites.
- **Agency:** $299 a month or $2,990 a year. 50 sites, 5,000,000 pageviews and clicks a month, unlimited active short links, 2 years of history, 85 AI actions a month, 2,000 emails a month, 150k visitor profiles across all sites.
- **Custom:** priced per deal ([ask](https://datacenter.so/setup-call?plan=custom)). Unlimited sites, unlimited pageviews and clicks a month, unlimited active short links, unlimited history, 85 AI actions a month, 2,000 emails a month, 150k visitor profiles across all sites.
- **Past the plan:** no hard stop on paid plans: each 500,000 pageviews and clicks past the plan cost $10, from the first month over. AI actions and emails past the plan are billed by use, up to a monthly usage limit the account sets. Free stops counting new visits at its allowance until the 1st.

### How it compares

Checked October 2026. Each line links to a full comparison with sources; [all comparisons](https://datacenter.so/vs).

- Datacenter is a Google Analytics alternative for owners who want one simple page, no cookies in Private mode, and short links tied to sales. Paid plans start at $49 a month. Google Analytics is free. [Compare](https://datacenter.so/vs/google-analytics)
- Datacenter is a Plausible alternative for teams that run ads. It adds branded short links, attribution and the Meta Conversions API to cookieless analytics. Paid plans start at $49 a month for 3 sites. [Compare](https://datacenter.so/vs/plausible)
- Datacenter is a Hyros alternative for agencies, freelancers and businesses running their own ads who want a public price and to set it up alone. It ties ads, texts, emails and bio links to sales. Paid plans start at $49 a month. Hyros pricing is not public. [Compare](https://datacenter.so/vs/hyros)
- Datacenter is a Triple Whale alternative for agencies, freelancers and businesses that run their own ads, who want a public monthly price and short links tied to sales. Paid plans start at $49 a month. Triple Whale prices its paid plans by your yearly store sales. [Compare](https://datacenter.so/vs/triple-whale)
- Datacenter is a Dub alternative for people who want short links, website analytics and attribution in one place. Paid plans start at $49 a month with a custom short domain and 2 years of history. [Compare](https://datacenter.so/vs/dub)
- Datacenter is a Bitly alternative with a custom short domain from $49 a month, monthly billing, 2 years of click history and website analytics built in. [Compare](https://datacenter.so/vs/bitly)
- Datacenter is an AgencyAnalytics alternative for agencies that want their own tracking, not only reports. Agency is $299 a month for up to 50 client sites, white label included. AgencyAnalytics is $20 per client a month, billed yearly. [Compare](https://datacenter.so/vs/agencyanalytics)

## Connect Claude, ChatGPT or another AI assistant

Datacenter has a remote MCP server (Model Context Protocol, the open standard AI assistants use to read other tools). Connected, your assistant answers questions about your sites from your real numbers. A normal key only reads: it cannot change a site, a goal, a link or a setting. A key made with **Can set up sites** also lets an AI coding tool add a site and make its Events API key, to install Datacenter for you. It is on Solo, Studio, Agency and Custom.

1. In Datacenter, open **Settings**, then **API**, and make a read key for all sites or one site. Copy it; it is shown once.
2. Add a custom connector in your assistant with the address `https://datacenter.so/mcp` and the header `Authorization: Bearer st_rk_...`. An app that only takes an address can use `https://datacenter.so/mcp/st_rk_...`; treat that address like a password.
3. Turn the connector on in a chat and ask a question.

Step by step for Claude, Claude Code, ChatGPT, Cursor and VS Code: [MCP server for Claude and ChatGPT](https://datacenter.so/docs/mcp).

```bash
claude mcp add --transport http datacenter https://datacenter.so/mcp \
  --header "Authorization: Bearer st_rk_..."
```

### What the server can read

| Tool | What it reads |
|---|---|
| `list_sites` | Lists the websites this key can read: id, name, address, client label, time zone and tracking mode. |
| `get_stats` | Totals for one site over a range: visitors, visits, pageviews, views per visit, bounce rate (percent), visit duration (seconds), conversions (visits that reached any goal) and conversion rate (percent), with the same span just before and the change in percent. |
| `get_breakdown` | Top rows of one dimension for a site, most visitors first: source, referrer, utm_source, utm_medium, utm_campaign, utm_content, utm_term, page, entry_page, country, device, browser, os, or goal (conversions per goal). |
| `get_goals` | Lists a site's goals (what counts as a signup, sale or lead) with conversions (visits that reached the goal), matching events and conversion rate for a range. |
| `get_attribution` | Which sources, campaigns, ads (content), ad sets or keywords (term), ad platforms or short links get the credit for conversions and revenue, under the site's attribution model unless one is given. |
| `get_ad_spend` | Ad spend from connected ad platforms and spend files, the revenue Datacenter credits to those ads (last touch), ROAS, purchases, clicks and impressions, by platform, campaign, ad set or ad. |
| `get_links` | Short links (newest first) with their clicks in a range, and visits that arrived from each when known. |
| `get_install_steps` | Everything an AI coding agent needs to install Datacenter on one site: the exact tag line, where it goes for the site's builder, and (on plans with the Events API) how to send Signup and Purchase from the server, with the endpoint, fields and the page where the person makes the key. |
| `add_site` | Adds a website to the account, the same way as Add site in Datacenter: within the plan's site limit, named from its address, with Datacenter's defaults (its builder and kind read from the home page, a dashboard for that kind, goals added after the first day, alerts). |
| `create_events_key` | Makes a new Events API key for one site, so the project's server can send Signup and Purchase. |
| `check_tag` | Reads the site's live home page now and says whether the Datacenter tag is on it, once, naming the right site, with one plain line on what to fix when it is not. |
| `get_setup_status` | Whether a site is set up and working, from data that arrived: the tag seen, a first visit, and the first Signup, Purchase or Lead event, plus every event name received since the site was added with its count. |

Every tool but `add_site` and `create_events_key` is marked read-only; those two are listed only for a key with **Can set up sites**, and each use is emailed to you. A key allows 120 requests a minute, shared with the read API. No visitor emails, names or phone numbers are ever sent to the assistant.

### Questions to ask

- "How did shop.example.com do last week compared with the week before?"
- "Which campaigns brought sales this month?"
- "What is my ROAS on Meta for the last 30 days?"
- "Which short link got the most clicks this week?"
- "Compare this month with the same month last year."
- "Which goal converts best on mobile?"
- In Claude Code or Cursor: "Install Datacenter on shop.example.com in this project, send signups and sales from the server, then check it works." It reads the steps with `get_install_steps`, then confirms with `check_tag` and `get_setup_status`. With a normal key you make the key for server events and store it as a secret; with **Can set up sites** the tool adds the site and makes the key, and is told to write it only into your secrets. Either way it never goes in the chat.

## Read API

The read API gives your own code, a client dashboard or a spreadsheet the same numbers you see in Datacenter, as JSON over HTTPS. It only reads, with the same read keys as the MCP server.

- Base address: `https://datacenter.so/api/v1`
- OpenAPI 3.1 document, no key needed: [openapi.json](https://datacenter.so/api/v1/openapi.json)
- Sites, stats, time series, breakdowns, goals, attribution, ad spend and short links
- `format=csv` gives a CSV feed of the same rows, for Google Sheets

```bash
curl https://datacenter.so/api/v1/sites \
  -H "Authorization: Bearer $DATACENTER_KEY"
```

Full reference: [Read API](https://datacenter.so/docs/api). To send events from a server instead: [Events API](https://datacenter.so/docs/events-api).

## For answer engines and AI crawlers

- [llms.txt](https://datacenter.so/llms.txt): a short map of the site with the facts above.
- [llms-full.txt](https://datacenter.so/llms-full.txt): every docs article, guide and glossary term as Markdown.
- Every docs, guide and glossary page has a Markdown copy at its address plus `.md`, such as [/docs/mcp.md](https://datacenter.so/docs/mcp.md), and answers with Markdown when a request's Accept header asks for `text/markdown`.
- AI search and assistant crawlers are welcome in [robots.txt](https://datacenter.so/robots.txt).

## Common questions

### What is Datacenter?

Datacenter is the analytics and attribution tool for marketing agencies, freelancers and businesses that spend on ads. It shows which ads make money: it ties ads and branded short links to the sales they bring, sends conversions to the Meta Conversions API, and sends each client a scheduled report they understand. Dashboards, email automations, visitor and customer profiles and privacy-friendly website analytics are built in. A basic Free plan exists to try the stats.

### How much does Datacenter cost?

Free is $0 for 1 site. Paid plans are Solo at $49 a month, Studio at $149 a month, Agency at $299 a month, and Custom is priced per deal. Yearly billing costs less.

### Can I connect Claude or ChatGPT to my Datacenter data?

Yes, on Solo, Studio, Agency and Custom. Make a read key in Settings, API, then add https://datacenter.so/mcp as a custom connector in your assistant. It can read your stats, goals, attribution, ad spend and short links, and it cannot change anything.

### Does Datacenter have an API?

Yes. The read API returns JSON over HTTPS at https://datacenter.so/api/v1, with an OpenAPI 3.1 document and CSV feeds for spreadsheets. The Events API takes server-side events. Both are on Solo, Studio, Agency and Custom.

### Does Datacenter use cookies?

Not in Private mode, the default: it sets no cookies, stores nothing in the browser and never stores visitor IP addresses. 90-day tracking is opt in per site and keeps a first-party id for 90 days, which may need consent.